








100%
Lips felt hydrated, nourished and dewy
97%
Formulation immediately soothes my lips
97%
Formulation visibly improves lip lines
94%
My lips look visibly plump after 8 hours
*Based on an independent consumer perception study of 33 subjects ages 18-43

Hyaluronic Acid
Known to hold nearly 1,000 times its weight in water, HA is a moden marvel. Our selection takes it one step further as an ultra-low molecular weight hyaluronic acid designed for better skin penetration, improving skin texture & lines for plumper looking lips. Witness the magic of visibly plumped lips as this ingredient works its enchantment.

Squalane
A true skin ally, squalane is akin to your skin's natural oils. It's the ultimate moisturizer, heightening hydration to keep your lips at their softest.

Oligopeptide-1
Considered a bio-equivalent to Epidermal Growth Factors (EGF), this peptide is known for its skin renewing properties, capable of softening the lip and improving skin texture.

2% Vegan Butter
We use Shea Butter as a protective vegan butter that's not only a nurturing elixir for the skin but also for your lips. It fortifies your skin's barrier, softens, and restores, making your lips feel luxuriously smooth.

Linoleic Acid
Known as Vitamin F, linoleic acid – reminiscent of Ayurveda's treasured ghee – fortifies your skin's protective shield while soothing and restoring the skin.

Vitamin E
Vitamin E is beneficial for the lips due to its moisturizing, antioxidant, and healing properties protecting from free radical damage, helping to keep them soft, protected, and healthy.
Phospholipids
Nature's own lipids, phospholipids, reinforce your skin barrier just as they do in ghee. They help lock in moisture, preventing water loss and maintaining your lips' suppleness.

Pomegranate Oil
A treasure known for its richness in punicic acid, this Ayurvedic antioxidant – often referred to as "Dadima" – deeply nourishes your lips alleviating dryness. Rich in antioxidants and beneficial fatty acids, Pomegranate is known to protect the lips from environmental stressors.

Lotus Flower Extract
The sacred lotus extract, an antioxidant marvel, shields your lips. It's your guardian against dryness and irritation, preserving your lips' comfort.

Rose Oil
Pure rose oil lends its hydrating touch, keeping your lips supple. This oil isn't just about skincare; it's a journey into relaxation, captivating your senses.

A Multifunctional treatment
A day-to-night multifunctional hero for glazed perfection, ultimate hydration and overnight repair.

Ayurvedistry™
An Ayurvedistry™ formulation that biomimics the benefits of Desi Ghee taking inspiration from its essential skin conditioning components linoleic acid, Vitamin E and phospholipids.

CLINICALLY PROVEN
- Increase lip moisture by 114% for up to 8 hours**
- Prevents transepidermal water loss**
- 94% felt lips look visibly plump after 8 hours*
*Based on an independent consumer perception study of 33 subjects ages 18-43
**Based on an independent clinical study conducted using corneometry and tewametry on 33 subjects after 8 hours and one application.
FAQs
Is this product clinically tested and what results have been achieved?
Clinically proven to keep lips moisturised for up to 8 hours**
Clinically proven to increase lip moisture by 114%*
Prevents transepidermal water loss**
*Based on an independent clinical study on 33 subjects after 8 hours and after one application
**Based on an independent clinical study conducted using corneometry and tewametry on 33 subjects after 8 hours and one application.
Is this product vegan?
Yes. Our formulations prioritise plant powered actives over animal derivates. Every step in our product development process considers the lives of people as well as animals.
Is this product safe to use on breastfeeding and expectant mothers?
Based on the research available to us and the ingredients, it is safe to use. However, please consult with your medical practitioner/physician prior to use.
Is this product safe to use on sensitive skin?
We always recommend a patch test for sensitive skin. However, this formulation is incredibly soothing and nourishing. In fact, in a consumer perception study, participants claimed that the product soothed the skin and did not cause irritation.
How do I use this product?
As needed throughout the day to keep lips hydrated
Over lipstick or pencil for a glazed dewy finish
As an overnight lip mask for deep hydration and repair