Introducing the lip balm for pouty perfection – Dewy Lip Treatment!

You know how we are at indē wild; we always love going back to our roots, while our feet are firmly planted in modern day science!

So, here we are, back again and this time around, we have brought something to make your pouty pictures perfect!

Introducing our brand-new Dewy Lip Treatment!

A vegan formulation that bio-mimics the benefits of pure ghee, this product brings the best of ayurveda and chemistry in one product. It comes in the form of a lip balm, but is actually so much more! 

What problems can affect your lips?

Dry and chapped lips can happen due to a range of reasons:

• When the weather is cold and dry, or there is windy climate, or when there is extremely low humidity
• When there is not enough water or hydration in your body
• When your skin, including your lips have been overexposed to sun
• If you have a habit of constantly licking your lips
• Certain harsh products like tinted lip balms and lip stains

Could these lead to other lip related problems?

If you don’t take care of your dry lips in time, it can lead to problems like pain and extreme discomfort. When your chapped lips start to flake and peel, it can even bleed. All these could lead to infections and more severe problems such as cold sores.

What exactly is Dewy Lips Treatment?

When we say that the Dewy Lip Treatment is one of the best ayurvedic lip balm or rather, lip treatment products today, we are not joking!

This is a multifunctional lip hero that has been created to deeply hydrate and intensely nourish your lips to make them soft and visibly plump too.

There are certain ingredients in Ayurveda that are as potent as they are exotic – pure ghee, the lotus flower that is beautiful and sacred and roses, which are recognized for not only their scent, but also their nourishing and skin beneficial qualities. All of these find a place of importance in our nourishing and hydrating lip treatment.

Knowing how good desi ghee (pure unadulterated clarified butter!) can be for your skin and lips, we have gone for its vegan version – shea butter, which has the ability to biomimic the qualities. All the essential components of ghee - linoleic acid, Vitamin E and phospholipids – have been used to create a lip product that will pamper your dry and tired lips to bring them back to life!

And then there is the intelligent duo of hyaluronic acid and squalane, which joins hands with the strength of shea butter!

We have literally handpicked each ingredient that goes into the making of this pathbreaking lip balm; ayurvedic and chemistry ingredients that will repair, nourish and soften your lips work hand in hand. So, some ingredients are chosen for their skin conditioning properties, while others are picked for qualities of giving you soft and hydrated lips.

What does this ayurvedic lip balm do?

The moment you apply it, you will see an instant gloss and dramatically dewy lips; but behind the scenes, this ayurvedic lip balm is working hard to hydrate, repair and soften the skin of the lips. Use it regularly for lips that are visibly plump, incredibly hydrated and so soft that you will want to pout!

For hydration, deep conditioning and rejuvenation, this single product will prove to be sufficient – use it to give your lips a new lease of life!

What goes into making our Dewy Lips?

As is with all our products, even this new product has ingredients that are handpicked for their benefits. Here is all that goes into making your lips gorgeous!

Ingredients	Functions
Shea Butter	A vegan butter that is protective in nature and conditions the skin and lips. It also offers a protective barrier, helps soften and restore the skin.
Lotus Flower Extract	The sacred lotus flower plays an important role by offering antioxidant properties. It not only provides protection but also helps alleviate dryness and irritation.
Rose Oil	When you think of an ayurvedic lip balm for pink lips, how could you skip pure rose oil? Known for its hydrating and moisturizing properties, this natural oil helps keep skin supple and promotes relaxation too.
Pomegranate Oil	An ultra nourishing ayurvedic antioxidant, pomegranate oil is also rich in punicic acid – regular usage of this oil, through our best ayurvedic lip balm, improves skin health.
Phospholipids	Phospholipids are skin identical and nature’s lipids that are present in ghee – we added this to reinforce the natural skin barrier and help prevent water loss.
Linoleic Acid	Also known as Vitamin F, Linoleic acid is a constituent of ghee - Ayurveda’s natural moisturizer. This ingredient too will help fortify the skin barrier and lock the moisture in.
Hyaluronic acid	So, you might have seen hyaluronic acid in our AM Sunrise Glow Serum, but now we are using it in our lip treatment product too! This low molecular weight cushiony ingredient, is well known for its ability to retain moisture within the skin and visibly plumps the lips up too!
Peptide	Composed of amino acids, this peptide has been added because it provides a kind of resilience to the skin and helps repair dry and chapped lips.
Squalane	Here is an ingredient that we have already used in our PM Sunset Restore Serum and now we are using it again in our Dewy Lips. This skin identical ingredient (similar to the natural oils that are present in the skin) acts as a potent moisturizer and helps increase hydration.

 We call this product a lip hero, because it doesn’t live hidden away inside your vanity or bathroom – it comes with you, wherever you go! Use it as and when you need, or even as an overnight mask for your lips.

Unlike several other lip treatment products, this one can be applied over your lip colour to add that instant dewy effect!

Instant gratification and long-term benefits – that is a promise that comes with every tube of Dewy Lip Treatment!